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Real Estate News for Realtors and Brokers
Updated: 2 days 29 min ago

Where do real estate agents spend their advertising dollars?

Mon, 10/24/2016 - 10:35am
Real estate agents and brokers are spending less on advertising this year, but a rising share of their ad spend is going to where they think potential clients are: online. That's according to an annual analysis of real estate ad spending by Borrell Associates Inc ...
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Special Report: Why aren’t more women in real estate leadership?

Mon, 10/24/2016 - 5:00am
For those women who want to leave sales and enter management (and there are plenty of them who participated in this survey), some are unclear as to how they would make the move -- they’re not not seeing any routes at their disposal and are intimidated by the "boys' clubs" they see in some of their firms ...
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The ultimate personal branding infographic: A-to-Z

Mon, 10/24/2016 - 5:00am
When it comes to personal branding, I’m sure you’ve heard enough about quality headshots, business cards and logo design to last a lifetime. Personal branding might not be the first thing that comes to mind when you think about growing your business, but it's at the core of almost every entrepreneurial success ...
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4 ways Zillow is doing right by agents

Mon, 10/24/2016 - 4:30am
Agents and Zillow have been at a standoff for years over the data, and the beef is catching up with consumers. The question remains: Is it professional to bash a search platform without recognizing that it offers benefits to users as well ...
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How to make the best out of your worst offers

Mon, 10/24/2016 - 3:30am
It is important for agents to understand one thing: a lowball offer doesn’t eliminate a respective buyer. At the very least, real estate agents should view lowball offers as viable leads, given the degree of interest, it takes to submit an offer in the first place ...
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The 7 deadly lead conversion killers (and how to avoid them)

Mon, 10/24/2016 - 3:30am
Are you spending thousands of dollars per year paying for internet leads, postcard campaigns or advertising in costly print publications but not getting the results that you want? Have you ever considered that the reason that your marketing isn’t working is that what you’re offering isn't what is wanted or needed ...
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Inside the tech review inbox: 3 updates that made it past the trash

Mon, 10/24/2016 - 3:25am
I'm always psyched to get back to the inbox to see what new, updated and cool tech tools agents need to better their business. Here's a brief rundown of what went unread for 10 business days -- and didn't end up in the trash ...
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Daily market update: October 24, 2016

Mon, 10/24/2016 - 2:00am
Mortgage rates plus all the latest real estate market news ...
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Top 10 posts from last week

Sun, 10/23/2016 - 8:00am
Here were the most popular stories on Inman this past week ...
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Real estate market recap, October 17-21, 2016

Sat, 10/22/2016 - 8:00am
Here's what happened this week in the real estate market ...
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The week in industry hires and promotions: October 17-21, 2016

Sat, 10/22/2016 - 7:00am
Who got hired or promoted this week? Here's our weekly rundown, in chronological order ...
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The week in real estate industry deals: Oct. 17-21

Sat, 10/22/2016 - 6:00am
While real estate agents chase leads and close deals on houses, there's another level of deal-making that takes place within the real estate industry: mergers, acquisitions, integrations and partnerships. We'll be recapping every week's noteworthy deals that didn't make it into print (and some that did) for your perusal. Here are this week's ...
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The internet is going haywire — what real estate sites are affected?

Fri, 10/21/2016 - 1:42pm
Having trouble accessing PayPal, NewYorkTimes.com, Twitter, Reddit, PlayStation Network (we know you were trying to play Skyrim today -- don't lie) or another major website or network today ...
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This week’s Provoke: Encouraging debate while welcoming all

Fri, 10/21/2016 - 1:35pm
This week, Danielle Riley was joined by guest co-host Audie Chamberlain. They spoke to Robert Hahn and Morgan Brown about this week's top stories, including one particular incident taking the industry by storm ...
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What does the Exit Realty bonus accomplish beyond pay day?

Fri, 10/21/2016 - 5:00am
A look into what’s propelled the franchise's significant growth and why its CEO has been recognized for her leadership. ...
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Stalking is not prospecting

Fri, 10/21/2016 - 4:30am
I love my Realtor family. I seriously do. But y’all, somehow you got sideways on how social media is supposed to work. It’s supposed to be social, which means interaction -- engagement, conversation, banter, point-counterpoint, etc. ...
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Top comments of the week Oct. 17-21

Fri, 10/21/2016 - 4:05am
As the news poured in from all angles this week -- tech player partnerships, fresh startups on the scene, research from industry giants on consumer data and the luxury market -- so did comments from our keen readership ...
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5 fall home improvements for less than $500

Fri, 10/21/2016 - 4:00am
As the seasons change the weather gets colder, more homeowners begin to turn their thoughts to the coming winter, and the preparations their homes might need to get through it comfortably ...
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5 things your LGBT+ clients and agents want you to know

Fri, 10/21/2016 - 3:30am
I spent a few days last week in Fort Lauderdale attending the National Association of Gay and Lesbian Real Estate Professionals (NAGLREP) annual conference. NAGLREP is an advocacy group and a referral network of over 1,000 real estate professionals ...
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Check for dirt (before it surprises you) with Spokeo at Work

Fri, 10/21/2016 - 3:25am
When a prospect comes into the fold of our businesses, it's natural for us to "Google" them. Or maybe we jump on Facebook to find out more. Spokeo at Work accomplishes this in aggregate by pulling public records, white pages data and public social media information to assemble personal profiles. ...
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